If you’re a high school girl and you want to work in the music business, Sound Thinking NYC was designed for you.
The program offers NYC high school students a year of free opportunities to learn the tools, technologies, and different career paths that power songs, concerts, theater, and film.
Sound Thinking NYC summer program is held in July and is a free three-week intensive where students learn hands-on music-production and leadership skills—lunch and MetroCard included.
Students visit recording studios; learn about new technologies, businesses and platforms that are distributing music over the Internet and beyond; and explore strategies to fulfill goals in life, including career exploration and college readiness.
Sound Thinking NYC also includes nine events during the school year that are designed to show students how their passion for music can lead to a profession in New York’s music industry.
Any student who will be a high school junior or senior next fall can apply. (The application is due May 1.)
Re-tuning the music industry
Just 22.4% of artists, 12.3 % of songwriters and 2% of producers are women, according to a report from USC Annenberg School for Communication and Journalism.
The program launched last year and is a project of the Mayor’s Office of Media and Entertainment (MOME) and Creative Arts Team at City University of New York (CUNY), in partnership with NY is Music, a coalition of music industry leaders.
“Sound Thinking NYC is part of a series of MOME initiatives that focus on increasing opportunities in the music industry for underrepresented groups, particularly women,” said Shira Gans, Senior Executive Director, Policy and Programs, at MOME. “The program empowers young people as they explore how to turn their passion for music into a possible profession in New York City’s thriving music industry, giving them hands-on experience and access to experts in the field.”
Sound Thinking NYC meets on West 31st Street in Manhattan, but there are field trips to museums, music-management companies and other industry venues throughout the city. (Last year, field trips included sites like MonoLisa Studios, Downtown Music Publishing, and the National Jazz Museum of Harlem, among other locations.)
“I was able to not only learn about music production and its many steps but to see a future in music for myself, as well.” –Jasmine Bota
Experts show students what it takes to design sound for concerts and theater and how to record and produce music using Pro Tools. Women who are leaders in the industry also meet with students to talk to them about careers in entertainment law, marketing, and other jobs in the music business.
Pros who’ve participated in the program include leaders like Carletta F. Higginson, head of music publishing business development at YouTube & Google Play Music; Molly Neuman, head of business development at Songtrust; and Binta Niambi Brown, CEO & Founder of Fermata Entertainment, Ltd./Big Mouth Records, LLC.
“Sound Thinking has completely changed the way I view the music industry,” said Jasmine Bota, a high school junior from Staten Island who completed in the program’s pilot session last summer. “I was able to not only learn about music production and its many steps but to see a future in music for myself, as well.”
More free workshops
When summer ends, Sound Thinking NYC hosts free workshops throughout the school year. Girls who attend both become eligible for paid internships at music venues like MonoLisa Studios and Brooklyn College’s Barry R. Feirstein Graduate School of Cinema.
In addition, Sound Thinking and CUNY offer Introduction to Music Technology, a free college-credit course for high school juniors or seniors. (The program is made possible in partnership with the Feirstein Graduate School.)
“New York City is a music Mecca. We have a lot of talent that’s come out of the NYC scene,” says Sound Thinking NYC Program Director Ah-Keisha McCants. “Our students are incredibly talented and forward-thinking. The work they’ll create will be amazing additions to the musical landscape we have now, whether they’re on stage or behind the scenes.”
Photos by Krista Fogle of the Creative Arts Team, CUNY
Don’t miss out! Keep up with the latest opportunities for women on Instagram @women_nyc.