Introducing our partnership with Amex to promote women-owned businesses in NYC

By Faye Penn and American Express are kicking off a month-long effort making it easier for New Yorkers to support restaurants, stores, spas, and other businesses that are owned by women.

Shop Women-Owned NYC launched on March 1, kicking off Women’s History Month with a get-out-the-wallet push that’s being promoted on LinkNYC kiosks, bus shelters, digitally, and at participating women-owned businesses throughout New York City. It runs through March 31, 2019.

Look for the “Shop Women Owned NYC” decals on storefront windows or search online for thousands of women-owned businesses that make New York City one of the best places to spend money.

The campaign features businesses including the Astoria-based home and gift store Lockwood, Chinatown-based The Sill, Lower East Side vegetarian restaurant Dirt Candy, Urban Asanas Yoga Studio in Crown Heights, and Bulletin, a retail shop featuring only women-made products, and Porteñas, a yerba mate spot in Williamsburg.

More than 50,000 women-owned businesses and women entrepreneurs in New York City generate over $50 billion annually for the city and provide jobs for over 190,000 employees. Yet because they are historically denied access to capital and other resources to start and grow their businesses, women-owned ventures lag in size and employment compared to businesses owned by men.

Through initiatives like Shop Women Owned NYC, the city’s women entrepreneurs are given the support and resources they need to become financially empowered.